ITV are set to launch a rival series to Strictly Come Dancing in 2017, it's been claimed.
"Dance, Dance, Dance" will air on the channel next Spring, say reports, featuring an all star line up of celebs .
According to The Sun newspaper, ITV are going to be "pumping millions" into the programme in a bid to “blow Strictly out of the water”.
The series, which comes from the same makers as The Voice UK, will include big productions numbers and special effects.
A source told the tabloid: “Dance Dance Dance’s budget will blow Strictly out of the water as producers are planning to incorporate revolutionary special effects and recruit some huge names.
“This new launch will certainly unsettle the BBC as Dance Dance Dance has the potential to knock their flagship show.”
While Dance, Dance, Dance is being touted as a 'Strictly rival', it won't be quite the same as celebrities will lead groups of performers, including partners, friends or even parents or children.
And they won't be foxtrotting their way around a ballroom, instead recreating famous and iconic dance routines from movies or music videos.
You can watch a clip of the show's format below...
It looks quite good but it's not the first time that ITV has tried to launch a so-called 'Strictly rival'.
There was previously Stepping Out which aired in the summer of 2013 and featuring celebrities learning to dance with their real life partners. Davina McCall hosted the show with Mel B, Jason Gardiner and Wayne Sleep as judges.
However after poor ratings, no second series was forthcoming.